Saturday, December 3, 2022

What Do Snapchat Spectacles Do

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Snapchat Spectacles Review: Oh Snap Spectacles Are Ridiculously Fun

How to Use Snapchat Spectacles

You don’t need to be young to use Spectacles, just young at heart.

Lexy Savvides

Principal Video Producer

Lexy is an on-air presenter and award-winning producer who covers consumer tech, including the latest smartphones, wearables and emerging trends like assistive robotics. She’s won two Gold Telly Awards for her video series Beta Test. Prior to her career at CNET, she was a magazine editor, radio announcer and DJ. Lexy is based in San Francisco.

I use Snapchat all the time but I still wasn’t expecting to like Spectacles as much as I did.

All New Snapchat Spectacles Features

Using the Snapchat Spectacles, you can interact with virtual objects, play AR games, and record the visual experience to send it to other Snap users. Just like the filters or lenses on the Snap app, the spectacles have various options to choose from, which can then be clicked and shared. There are capacitive touchpads on either stem, which let you navigate through virtual menus in the glasses.

Snapchat Spectacles: Everything You Need To Know

We break down the specs, features, and how you can buy a pair of Snap, Inc.’s chic connected sunglasses.

Snapchat is a different kind of social experience. The messaging application operates differently than Facebook, LinkedIn, Twitter, or any of the other social networks on which businesses can curate content and track engagement from a social media management and analytics platform. Its ephemeral messaging and user interface are intentionally more difficult to use. It’s also marketed at a younger demographic and, unless they’re a Discover partner, businesses are largely left to their own devices when it comes to growing their audience and engaging users.

So, when Snap, Inc. announced Snapchat Spectacles the startup’s foray into hardware and wearable devices ahead of its upcoming initial public offering it wasn’t exactly surprising that Snap handled the marketing and rollout of the Snapchat-connected sunglasses a bit differently. Instead of a mass rollout around the holiday season and review units for popular tech publications, Snap dropped cute roaming vending machines called Snapbots into different cities around the country, each sporting a limited number of the $130 Spectacles.

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Where Can You Buy Them

As of this week, the age of the Snapbots is over. Snap’s viral, guerilla-style marketing has officially ended with Snap officially making Spectacles available for online purchase at Spectacles.com.

The glasses are available to buy in all three current colorsblack, teal, and coraland come with the charging case and USB cable. According to the Spectacles website, delivery should take between 2-4 weeks.

Think Entire Story Instead Of One Video At A Time

Snapchat Spectacles now also available on Amazon

The key to any great Snapchat Spectacles story is the story itself. When you set out on an adventure with your Spectacles, aim to record 10-30 second snaps that fit together within a bigger story.

From travel adventures to hanging at your own house with friends, every great story usually starts with a beginning, middle, and end.

Check out this quick video, for example:

Beginning: Someone is playing defense against me

Middle : I take a step back, shoot, and make the shot

End: I slowly fade back as the person runs to grab the ball to start again

This video acts as a single story, but this might be a part of a larger story Im telling of my day at the gym or playing basketball with friends.

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Snapchat Spectacles Charging: The Case Of Power

Being a pair of sunglasses, you might be wondering how their battery gets juiced up? Well, heres the clever bit: the case wirelessly charges them.

A USB cable magnetically clips onto the case to charge it, but you wont have to charge the case too often. Within the week I had to review the Spectacles, I didnt need to charge the case up once, although the battery-level indicator is now suggesting that the case is about to zonk out.

Still, thats an impressively long time to go without a top-up. Forgotten your charging cable for your week-long holiday? It might not be an issue.

Like the glasses, the yellow case also has a simplistic, but fashionable design. The size is decent too. It wont fit in your pocket, but it will easily find room in your festival rucksack or handbag.

When Can I Get Them

Right now at spectacles.com if you live in the US, Canada, UK or France. Unlike the first Spectacles, the new version is available immediately from the website. You won’t be able to buy it from Snapchat’s Snapbot vending machines.

Other countries will be able to order Spectacles from the website starting May 3.

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Snapchat Spectacles Price And Release Date

Snap Spectacles were originally on sale through a vending machine called the Snapbot that toured around the US and UK. Then the company released them online to buy for $129.99 from Amazon and the Snap website.

Since the glasses have been replaced with the second generation Snapchat Spectacles , it’s very difficult to find the glasses we speak about in this review.

It may be worth looking at the second generation glasses rather than the ones we tested for this review as it’s easier to find them on sale and the glasses are about the same price.

Important Side Note On Video Downloads

A DAY IN LIFE: Through Snapchat Spectacles!

Theres a pretty significant difference between the Spectacles videos that youre able to download to your phone and the ones that you see within the Snapchat app. Downloading a video to your phone looks like this:

Viewing a video within the Snapchat App comes with full circular capabilities. Its really neat!

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These Glasses Are Clearly Just The Beginning For Snap’s Hardware Ambitions It Now Calls Itself A Camera Company

“When we were just getting started it made sense to name our company Snapchat Inc., because Snapchat was our only product!” Spiegel wrote on the company blog. “Now that we are developing other products, like Spectacles, we need a name that goes beyond just one product but doesnt lose the familiarity and fun of our team and brand.”

“Changing our name also has another benefit: when you search for our products it will be easier to find relevant product information rather than boring company information or financial analysis. You can search Snapchat or Spectacles for the fun stuff and leave Snap Inc. for the Wall Street crowd :)”

Create Gifs From Your Best Videos

A super fun way to share your Snapchat Spectacles videos on social media and in your blog content is by creating a .GIF file so that they will play on auto-repeat. Creating a GIF will also allow you to control when the video stops and starts and edit the snap down whatever time frame you would like.

Like the GIF above, its another engaging way to share your Snapchat content in new and innovative ways across social media and other media assets.

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What Are Snapchat Spectacles

In short, they are $130 glasses, known simply as Spectacles. The eye-wear is loaded with a tiny circular camera mounted on the lens , so that the wearer can take first-person video footage and upload instantly to the social media site, so your friends can watch in real time whatever it is youre doing. Think Google Glass spliced with GoPro.

Viewing Video And Photo Snaps

Snapchat Spectacles 2 review

Once youve paired Spectacles to your Snapchat account, import the all the snaps you’ve taken with them. Snaps will import into the Stories tab of Memories. So, just open Snapchat and swipe up to view them. They will be organised into Day Stories. Each story will be sorted by the day those Snaps were taken. To view snaps, tap on the Day Story circle. This will show thumbnails just tap on the snap youd like to view.

While viewing Snaps you captured with Spectacles, you can edit and send them the same way youd edit snaps captured with your phone. You can also export snaps and stories, though you can only export stories that have 20 snaps or less. Go here for more information.

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How Do The Snapchat Spectacles Actually Work

You can record a ten-second clip at any time, simply by tapping a button on one of the Spectacles arms. The footage will then be captured by the camera, which automatically cuts off after the time is up.

Concerns about privacy are only natural, although measures have been taken on this front. Lights both on the inside and outside of the frame let you and those around you know that youre recording, to prevent any unwanted creepiness.

Impressively, the Spectacles capture footage through a 115-degree wide-angle lens, which is designed to more closely emulate the human eye and record in a new circular video format. This should, for the most part, alleviate the issue of choosing to film or view content in portrait or landscape mode on a smartphone.

Once captured, your footage then synchronises with your phone over WiFi or Bluetooth.

The Snapchat Spectacles Are The Latest Addition To Snap’s Ar Devices Unlike The Previous Versions Spectacles Support Real

IMAGE: SNAP SUMMIT EVENT

Formerly known as Snapchat, Snap has recently announced the all-new Snapchat Spectacles, which come with an advanced AR display and real-time overlay. Using augmented reality, the new Snapchat Spectacles let you interact with a virtual environment. However, they are only available for selected creators and artists yet, as the company says. Keep reading to know about what are Snapchat Spectacles and if they’re available to buy.

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Snapchat Spectacles: A Cheat Sheet

Are Snap Inc.’s Spectacles more than just a gimmick? Here’s a look at how the wearables can be a practical benefit to an organization’s social media strategy.

Snapchat has been a newsmaker since its release in 2011, and Snap Inc. made another big splash in 2017 with its video recording Spectacles. Looking like a pair of slightly clunky sunglasses, Spectacles house a video camera and microphone that allow the wearer to create first-person, hands-free videos with minimal effort.

Are Snaps Spectacles Practical For Businesses

Snapchat Spectacles Review

Businesses that use Spectacles as part of their social media campaigns are giving their followers a new way to look at their world, and its intimate in a way that typical photos and videos simply cant be. If that kind of close connection to customers could benefit your business, theres no reason not to try Spectacles as part of your social media strategy.

Spectacles can show customers products and services in action from the perspective of a user. Sure, you could get the same thing with a GoPro, but not nearly as fast, or in nearly as easily digestible as a 30-second Snapchat video thats ready to be posted almost immediately after being captured.

A quick glance at the most in-demand skills for freelancers shows that video is an important part of many businesses strategies. In many cases thats professional quality, edited, and formally shot video, but not alwayssocial media hits can be short, quick, and informal.

Now imagine being able to rapidly publish short clips to Snapchat without needing anything more than a $150 pair of glasses.

Additional resources

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One Of The First Bothersome Things About Using The Spectacles Was The Location Of The Buttons One On Each Sunglasses Arm Which Are Used For Recording Pictures And Videos

The locations of the buttons, right on the top of each arm, are where I would normally grasp onto when putting on and removing my Spectacles. The result: A ton of videos I accidentally recorded, with no ability to halt the recording.

Since the second version of Spectacles, users have had the ability to capture both videos and still images. With Spectacles 3, it takes a long press to take a picture, and a short tap to record a video. You can record up to six 60-second-long Spectacles videos.

How Do I Use Snaps Spectacles

All you need are a pair of Spectacles, a Snapchat account and the latest version of the Snapchat App, and a smartphone running iOS 10 on an iPhone 5 or later, or above or an Android device running Android 4.4 or above. Setting them up is incredibly easy inside the Snapchat app.

Once paired, you press the button on the left side to start taking video or hold it to take a photo, and then open Snapchat to share it or add it to your story. Spectacles charge in their case, which can get them from empty to full four times before it needs to be recharged using a cable as well.

Additional resources

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Ar Is Supposed To Be Fun Not Just For Measuring Stuff

There will be 10 lenses available for Spectacles 3 at launch, and they’re all pretty cute: think floating foil balloons, confetti and flowers. Snap’s opening up the lens creation tool for others to make their own, so expect more options over time. I spent a few hours taking clips around Venice Beach with Clay Weishaar, a mixed reality artist who is also one of Snap’s official lens creators and you can see the results in the video on this page.

Once you’ve imported clips from the Spectacles to Snapchat, open a snap, tap the three dots, tap Edit Snap and swipe across to load the effects. You have to have a Wi-Fi or cell connection to apply the lenses, and depending on the strength of your signal, this can take a while to make a snap “3D enabled.”

San Francisco’s Golden Gate Bridge with one of the 3D lenses.

Some of the lenses are pretty impressive in how they respond to the environment. Try walking around a corner while recording, then add foil balloons in Snapchat. You’ll see them partially in view as you approach the corner, then fully appear as you round it. Another lens turns floors into a moving carpet of flowers. You can even have floating blobs appear in front of and behind a person. I wish there was a Bitmoji lens you could add over Spectacles footage, or even the classic Snapchat dancing hot dog .

The case doesn’t charge the glasses that fast either — it took about 2.5 hours to charge from completely empty to full.

Depth For Better Ar Filters

Snapchat Spectacles on sale in UK: What are they, where can you buy ...

The other thing the added depth enables is smarter AR effects called 3D filters that you can add to your clips in Snapchat. On regular Stories, this is typically a flat overlay on your footage, like flowers falling all over your screen. With the Spectacles 3, the animated effects actually interact with your scene. So instead of flowers just falling straight down, they’ll actually bounce off of tables, chairs and other surfaces. It’s a little gimmicky, but they’re fun to watch and play with.

I have to give Snap props for what it’s been able to do with its depth-mapping. The Specs record stereoscopic 3D videos that I can launch in VR and watch in a headset. Real trees that I walked by on a Chelsea street had depth and dimension, even before I converted the clip to 3D. The falling flowers filter I mentioned before didn’t just bounce off tables and chairs, but they also cascaded down the sides of buildings as if they were painted onto the bricks, then slouched onto the ground, gathering like leaves on a pond’s surface.

I really enjoyed how aware these animations were of the environment. One of them displays faux red and silver heart-shaped balloons all over, and not only do they land on top of desks, but they also disappear behind pillars, showing up if you look behind the obstruction. This occlusion adds to the immersiveness of the filter and makes it feel more like physical objects interacting with the real world.

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What Are Snapchat Glasses Made For

In order to protect your privacy, the video will not load until you click on it.

The spectacles allow you to capture 10-second videos that can be started with one press of the button on the side of the glasses. If you press the button two or three times in a row then the corresponding number of clips will be recorded. As soon as recording has begun, LEDs around the camera light up. Above all this is to inform those in shot that a video is currently being recorded.

The battery is integrated into the frame of the glasses and can be charged using the accompanying case. Further detailed information on the Snapchat glasses can be found in this video from the Android device and software specialists Androidpit:

In order to protect your privacy, the video will not load until you click on it.

Where Can I Buy The Snapchat Spectacles

The easiest way to order the sunglasses is on the Spectacles website. They are available in three different colors and cost $129.99.

It is also possible to purchase them at so-called Snapbots. These are yellow vending machines which are placed in specific locations for a limited period of time. In the US the rush to use one of these was very big, as is demonstrated by this video from Snap Inc.

In order to protect your privacy, the video will not load until you click on it.

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How Do You Use Snapchat Spectacles

Snapchat Spectacles work with the Snapchat app, and though they don’t take pictures or videos and save them directly to your phone, through the Snapchat app the process is designed to be effortless.

While wearing your charged, connected Spectacles, press the button on the Spectacles to take a 10-second video press it twice to take a 20-second video, and press it three times to take a 30-second video.

Press and hold either button on your Spectacles to take a picture.

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