Saturday, May 21, 2022

How To Get More Reach On Instagram

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Hack # : Host Giveaways

How to Increase REACH and PROFILE VISITS on Instagram FAST! (10,000+ VISITS!)

Want a boost in numbers? You cant go wrong with a giveaway.

Its a great way to boost engagement, give back to your followers, and generate user content you can curate and repost for even wider reach. Its a win-win!

Make sure you follow Instagrams official guidelines when hosting giveaways and contests on your account.

Use Hashtags To Build Communities

Find ways to use ultra-niche hashtags to target and interact with a focused, active community or micro-community to boost your brands visibility and engagement while keeping a conversation going around your business.

Outdoor clothing seller REI built a community and started a movement with #optoutside, which encouraged people to reconnect by exploring the great outdoors.

More than 11 million Instagram users have shared their adventures using the hashtag.

Pro tip: To find community-oriented hashtags, do your research and see which Instagram hashtags your target audience uses when they talk about things related to your brand, then adopt them. To build community, give users and consumers a reason to use your hashtag.

Start Conversations With Instagram Stories Stickers

Over use Instagram Stories every day, and that number is only set to grow in 2021!

are a great way to encourage your followers to chat and share their opinions and experiences with you, which, in turn, will help create a loyal following that feels connected to your brand.

Here are a few ways you can get started with stickers to increase Instagram engagement:

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Track And Learn From Your Best

Learn the formula of content that will drive up your Instagram engagement rates, using it to further hone your Instagram marketing strategy. There are many ways to do so, whether through identifying the most effective hashtags and visual styles or through learning when the best times are to post.

Through such monitoring, you can develop best practices for your own brand. Also, consider deploying a social media management platform like Falcon. Social listening and analytics will help you finetune your marketing strategy and increase Instagram engagement.

Create A Viral Instagram Challenge Or Game

How to Get Clients On Instagram (GET MORE CLIENTS)

From #FliptheSwitch to the #BathtubChallenge, 2020 was the year of social media challenges and games.

Influencers and brands have realized the power of viral Instagram challenges and games, especially for building brand awareness and growing your following.

Take Bailey Stanworth, PLAY Digital founder, for example. With inspiration from , Bailey kicked off the #BathtubChallenge where she encouraged her followers to dress up, take a selfie in the bathtub, and tag 3 friends.

Suddenly, her followers were posting and tagging friends, and the hashtag grew to over 2,000 posts!

Another way to increase your following? Be creative and host your very own

Bailey cultivated a second highly interactive Instagram moment with her PLAY Pong tournament an online version of a beer pong tournament. The weekly event, which was hosted on Instagram Live, was in support of the COVID-19 relief fund.

Initially, I thought it would just be a fun little way to give back while quarantining in our houses but it quickly became a viral event with up to 100,000 people tuning in to watch.

Consider turning your Instagram game into a branded series that you commit to monthly, bi-weekly, or even weekly.

And with Later, you can spend more time engaging with your audience by scheduling your Instagram challenges and games in advance.

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Get The Conversation Started

One of the best ways to make users aware of your Instagram is through conversation. According to the 2020 Sprout Social Index, consumers want to engage with visual-first content like photos and video , followed by 30% who want to engage with text posts. Instagram is the perfect fit for this audience profile, pairing eye-catching visuals with captions that can be just as engaging when you perfect your .

People are continuing to use social media as their contact reference for brands, whether its for off-the-cuff questions and chat, serious customer care queries, or praise for their favorite brands and products. And for your business, you need to be supportive and communicative on Instagram.

Try to respond to as many questions or comments as possible, because it could mean the difference between getting a new customer, follower or improving your relationship with your audience. Our Index research also showed 89% of consumers will buy from a brand after following on social, so its important to secure the attention and loyalty needed to convert a visitor to your profile into a follower.

How To Hide Instagram Hashtags In The Caption:

You can also use hashtags within the caption itself without them being super-visible.

  • At the bottom of your caption, tap Return or Enter. If you dont see a Return or Enter button, tap 123 to bring it up.
  • Enter a punctuation mark , then hit Return again.
  • Repeat steps 2 to 4 at least three times.
  • Instagram hides captions after three lines, so your hashtags wont be viewable unless your followers tap more. Even then, your hashtags will be visually separated from your caption so they dont distract from your copy.
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    What Are Instagram Reels

    Reels are 30-second videos that include audio, text, effects, and stickers. Although reels look similar to Stories, they are 15-seconds longer, exclusively video-based and have their own tab within a users profile and dedicated feed.

    Reels were developed as a direct response to TikToks rise in popularity. In 2020, TikTok was the with over 3.2 million downloads.

    Facebook, the owner of Instagram, decided to try and match TikToks successjust as they did with Stories, which they got from Snapchat. In August,, and in that same month, Instagram experienced a month-over-month, proving the popularity of the short-video format.

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    You can share longer-form written content on Storiescreating an Instagram blog post if you likeif your particular audience would welcome it. By digging deep into topics related to your brands industry, youll be providing valuable information to potential customers, helping you build trust.

    In their stories, personal debt account My Frugal Year charts the experience of clearing debt and shares in-depth financial advice. As an anonymous account, it relies on text entirely, but still provides huge value for its followers.

    Pro Tip: Prompt viewers to tap and hold on the screen to read stories slides that feature lots of text.

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    Ways To Increase Instagram Engagement In 2021

    14 minute read

    Give your Instagram engagement a serious boost with our top tips for driving likes, comments, and shares!

    Stay on top of the biggest social media marketing trends!

    Wondering how to increase Instagram engagement in 2021? Youre not alone!

    Today, brands need to look further into their performance metrics and track comments, saves, shares, Instagram Stories views, and even DMs to understand how they are performing.

    Luckily, its not as hard as you may think!

    Were sharing 11 ways you can level-up your Instagram strategy and increase Instagram engagement in 2021:

    Collaborate With Instagram Influencers

    Instagram influencers are your secret weapon. They will help you with:

    • finding new audience
    • authenticating your product or service in the eyes of others
    • generating leads
    • raising brand awareness.

    Most social media marketers think about collaborating with top influencers who have tens of thousands of followers. But take a look at micro-influencers as well.

    Micro influencers usually have up to 100 000 followers and are considered much more trustworthy than Internet celebrities. Your followers will relate more to micro influencers. Their posts also generate much higher engagement rates.

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    Remove Unwanted Tagged Photos Of You From Your Profile

    If you only want to feature the best user-generated content about you or your brand on your Instagram profile, you can. Now, you can’t remove the tagged photos from the site entirely, by choosing “Edit Tags,” selecting the ones you want to remove and choosing “Hide from Profile” . It does the trick.

    How To Get More Followers On Instagram

    How To Reach 10,000 Followers on Instagram â Alexandre Kan ...

    There are 15 tactics that will help you gain more followers on Instagram:

    Lets dive deeper into how to implement each tactic to get more Instagram followers.

    Shopify Academy Course: Instagram Marketing

    Gretta van Riel shares her proven framework for growing successful product-based businesses on Instagram. Find out what images work best and how to work with the right Instagram influencers for your brand.

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    Using Hashtags In Instagram Stories

    Hashtagging on Instagram posts is a given, but you should also be using hashtags in your Stories for the chance to be seen by users who follow that specific hashtag.

    You can use hashtag stickers or just hashtag directly in your captions for a chance to be featured in a hashtag story.

    Now that users can follow hashtags, your have a chance to be seen by both people who are following that hashtag and anyone whos just checking it out.

    Read more:

    How You Can Influence What You See

    How you use Instagram heavily influences the things you see and dont see. You help improve the experience simply by interacting with the profiles and posts you enjoy, but there are a few more explicit things you can do to influence what you see.

    • Pick your Close Friends. You can select your close friends for Stories. This was designed as a way to let you share with just the people closest to you, but we will also prioritize these friends in both Feed and Stories.
    • Mute people youre not interested in. You can mute an account if youd like to stop seeing what they share, but are hesitant about unfollowing them entirely. This way, people don’t know you’ve muted them.
    • Whenever you see a recommendation, whether its in Explore or in Feed, you can indicate you are not interested in that post. We will do our best not to show you similar recommendations in the future.

    Providing more context on how content is ranked, shown, and moderated on Instagram is only part of the equation. There is more we can do to help you to shape your Instagram experience based on what you like. We also need to continue to improve our ranking technology and, of course, make fewer mistakes. Our plan is to be proactive about explaining our work across all three areas from here on out. Stay tuned.

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    Ways To Get More Instagram Followers In 2021

    Instagram quickly outgrew its first impression as a fun app for kids and has become a serious content marketing, selling, networking and audience building tool for individuals and brands. It’s one of the most popular social networking sites on the planet, with over 200 million active monthly members sharing 60 million images and 1.6 billion likes per day.

    Just how awesome is it? Engagement rates for brands on most social networks are less than 0.1%, but Instagram blows them all away. The rate for brands in a 2014 Forrester study was an epic 58 times higher than on Facebook.

    You can’t argue with numbers like that. But that’s just average. And as I advocate across all manners of online marketing, you don’t want to be average! It’s not a dream or a goal.

    Sure, 58 times greater engagement than Facebook sounds great, but you can do so much better than that on Instagram. Whether you’re a big brand or maybe just wondering how to become Instagram famous, I don’t want you to strive for average I want you to reach for the stars and become an Instagram unicorn. A digital unicorn is that magical, rare creature that outperforms all others by orders of magnitude.

    And you’re going to accomplish this by working these eleven amazing into your social strategy. Check out these attention-getting ideas for your , hashtags, profile, and more, and see what to post on Instagram to get more followers and way more visibility and engagement too.

    Use Location And Daily Stickers

    How to Get More Reach on Instagram (Increase Reach & Profile Visits FAST!)

    Those stickers in Instagram Stories may look cute and fun, but they are *much* more than that.

    They actually make a massive impact on the amount of reach your Instagram Stories get.

    Yeah seriously.

    So, when you can, try to use a location tag or a customized daily sticker like the cry-face coffee mug for Monday.

    This will give you the chance to be featured in the Location and Daily stories in the explore tab!

    Featured in a Story = Skyrocket Instagram Stories Reach

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    A Few Myths About The Instagram Algorithm

    Let me take a few lines here to bust a few myths about how to beat the Instagram algorithm:

    • Reverse chronological is coming back Dont count on that. Remember, Instagram is owned by Facebook, which loves to predict what you want to see. You can expect the algorithm to stay in play for quite some time.
    • Instagram has a reach cap This myth went around in January 2019. Instagram took to Twitter to let people know that there is no reach cap. If you can make something go really viral, the Instagram algorithm wont stop showing it just because a certain percentage of your followers saw it.
    • Verified users get their content prioritized Nope. Verified users are subject to the algorithms just like anybody else. If they want people to see their posts, theyd better produce some amazing content.
    • Going Live and posting Stories will help my posts be seen The algorithm does not take live videos or stories into account. However, if you use these tools provided by Instagram, you will increase your chances of gaining new followers and boosting engagement. This is simply because the people who see your live videos or stories like your content.

    Embrace Instagram Ar Filters

    Instagram opened up the creation of AR filters to the public with its Spark AR Studio. Since then, AR has taken the app by storm, with some of the best filters getting well over 1 billion views.

    While still primarily popular among younger users, there is a growing industry around AR filters and many brands are opting for producing their own.

    Just look at NARS cosmetics, who produced a bunch of filters allowing users to virtually try on their lipstick shades. Instagram AR filters have recently evolved beyond effects that are added to your face. Now, the most popular AR filters are all about color grading and enhancing your video. So, much like you would add a filter on a photo, you can now add an AR filter to make your videos more beautiful.

    As a brand, try creating AR video effects that allow your followers to experience your product or recreate your visual style.

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    High Engagement Comes From Great Content Not The Right Number Of Tags

    The engagement here was actually quite low, given the number of followers this account has. My hunch is that it was because I wasnt offering very much juicy detail in those captions and havent necessarily been working to foster engagement in other ways.

    The point is: engagement isnt an easy thing to drum up, and cant be conjured up by finding the perfect combination of hashtags. It takes time and care.

    Okay, thats a wrap on this test but there are more feats of social media science where this came from. Check out the rest of our Hootsuite Experiments here!

    Manage your Instagram presence alongside your other social channels and save time using Hootsuite. From a single dashboard, you can schedule and publish content, engage your audience, and measure performance. Try it free today.

    Find Your Optimal Posting Times

    How to Get More Instagram FOLLOWERS by Getting More REACH ...

    Even though Instagram uses an algorithmic timeline now, optimal posting times are still relevant as Sue B. Zimmerman, suggests posting when the majority of your audience is online:

    It may take time to get a long-term understanding of your followers activity, but its important to make sure youre posting when the majority of your audience is online.

    If you are using an , you can check your to find out when your followers are most active by the day of the week and the time of the day.

    Once youve identified your ideal posting times, you can also to help ensure you consistently post high-quality content.

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    How To Increase Your Instagram Reach With Hashtags

    It doesnât matter what Social Media you target as a platform for promotion, hashtags remain to be one of the best tools to grow.

    Many people know that, but very few know how to find the very hashtags that will boost their post visibility and bring the desired success.

    This article will explain how to search hashtags suitable for your profile and direction and disclose the strategies of top bloggers.

    The 2021 Instagram Algorithm Breakdown: How To Get Your Content Seen

    Instagram algorithm changes affect everyone who uses the platform especially brands. Learn all the latest ranking factors here.

    If youre wondering whether the Instagram algorithm changed again, youve come to the right place.

    Of course, if youre a major publisher, a tech journalist, or Britney Spears social media team, your friendly contacts at Instagram HQ probably reach out regularly to give you the heads-up on any new algorithm changes. If so, this article is not for you.

    This article is for everyone who doesnt have a direct line to Menlo Park.

    Instead, all of the tips youll find in this article are based on hard data, or what Instagram itself has said about the algorithm and how it works.

    Bonus: Download a free checklist that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear.

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