Install The Yet Another Mail Merge Add
Go to the Chrome Store . And click on the Free button
A blank Google sheet will open and after a few moments, youll be asked to give the add-on permission to run. When this happens click Continue.
If you have multiple Gmail accounts then you might be asked to confirm which account the add-on will use.
A list of features Yet Another Mail Merge needs access to will be displayed. Click Allow if you are happy to give it access.
After a brief amount of time, the add-on will finish installing. If the install opened a blank sheet then youll want to close it.
Best Ways To Use Group Boards
Not all group boards are helpful. Experts recommend using them wisely, more as a supplement, focusing only on the best performing boards to get more engagement for your pins. A good practice is to pin to your top performing board first, then intersperse them to your group boards while avoiding being spammy.
Write A Good Board Description
Keywords matter here too! Include phrases your target audience is searching for.
Learn more about here.
But do incorporate your keywords into those sentences! In my Google SERPs example above, you can see how the keyword phrases are picked up and highlighted.
I would shoot for at least 200 characters of description.
Should I use hashtags in my board description?
Hashtags arent helpful in your board description. are only intended for Pin descriptions.
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New Easily Find Pins You Saved For Later
We know how frustrating it can be when ideas you save get lost in the depths of your profile. So weve made some improvements to help you find and sort your Pins in a more intuitive way.
Recent Pins are right up top
Weve noticed people tend to search for Pins theyve added in the last month, so weve made it super easy to get right to your most recent Pins.
Browse your Pins by topic
Once you have enough Pins, your profile will start showing you the topics you Pin about most, giving you a glimpse of the kinds of colors, cuisines, designers and other stuff youre into these days. Just tap to see all the Pins you saved for each topic.
Youll see topic filters for all your Pins and individual boards. So if youve saved a ton of Pins to your Healthy Eats board, now you can get cooking faster by filtering your recipes by “salad” “avocado” and more.
Quickly find specific boards and Pins
You can view your boards by when you Pinned to them last, or alphabetically. Or just do a quick search to find a specific board or Pin. If youre looking for your Likes, now theyre right there with your boards.
Look for the new profile on your iPhone and Android starting today!
Cesar Isern, Product Manager, currently Pinning to
Make Use Of Keywords And Hashtags
This figure is quite interesting and huge at the same time.
But again, one question that comes up is: how to find keywords?
From there, pick the keywords that are relevant to your niche.
Use these keywords naturally in your pins title and descriptions. Also, add keywords in your profile name and description to see the real magic.
To use hashtags, type #, and the keyword that you want to use in profile, pin, or boards.
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Send Up To 100 Emails Per 24 Hours From Your Spreadsheet
Sending your group board join requests in bulk is the fun and easy part.
Sit back and wait a few seconds while your emails send. You can even go to your Gmail sent folder to verify that each one sent.
Include A Pin With Each Page You Publish On Your Website Or Store
And Pin it immediately after publishing! Here are some quick tips for pinnable images:
- At least 1 1/2 times as tall as wide.
- Bright, warm colors draw more attention.
- Simple design reads well on mobile.
For products, recipes, etc: Use one image, or create a simple collage of 2 to 4 images with a few words of text to explain.
Making Pins doesnt have to be difficult. Read some of my favorite ways to easily.
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Has A Decent Number Of Followers
The number of followers on a group board doesnt really matter that much. A group board can have less than 10 followers but contains lots of high performing pins due to the validity and relevance of the content.
On the other hand, a group board with many followers may have low virality score due to poor quality pins. It doesnt really matter! A decent number of active followers who regularly pin high-quality, relevant content is a good choice.
Running Your Own Group Boards
There is no pressure to run your own group board, as long as you know what it is for and how it works to your advantage.
Group boards can start with a small group of contributors who you think could consistently contribute great content that you can share with your followers. Remember, group boards are an exchange scenario where you share other peoples pins and they share yours in return. So collaborating with people you know would make things a lot easier.
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Publish Your Pins At The Right Time
To maximize the reach of your content, make sure to publish your pins at the right time.
Why do you need to take care of timing for publishing content?
There is a solid answer for this. Lets suppose youre putting lots of effort into creating your content, and if your content is not visible to anyone theres no point in putting so much effort into this.
You will only receive followers when someone came across your content or profile, so you need to pick a time when most of your potential audience will be online.
You can run small research to find when your target audience is most active and then pick that time to publish your pins because there are more chances that your target audience will see your content if they are online.
If you have a business account, then you have access to analytics and this is a great way to find the right time for publishing.
And it allows you to can check how your pins are performing in real-time and you can easily figure out at what time youre receiving more responses for your pins. Using real-time analytics, you also check hourly reports which are perfect to find the right time for publishing.
Etsy Sellers Promo Team
This is a fairly newer board, but a growing one nevertheless. That said, I often find that your content doesnt get lost in the shuffle when there are fewer contributors, less competition.
The Etsy Sellers Promo Team asks that you repin others content as well as sharing your own. This helps make the board that much more effective. Only members willing to be part of that team ethos welcome. Since it has high requirements, theres not a specific guideline to join. I recommend reaching out to the owner Sandra Hermans.
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Which Boards Should You Pin To
When you have your title, description, and Pins ready, theres one last thing to think about.
What board to Save it to!
currently recommend Saving to the most relevant, keyworded board first. This sends the algorithm helpful signals so your Pin will be shown to the most interested audience.
Go with either the most relevant board, or a top performer if you like. You can experiment with trying both of these to see which gets the best results.
You can also Save your Pin to more than one board. Tailwinds Smart Guide recommends no more than 10 boards, but this isnt a rule, just guidance.
Space out the Pins going to different boards, so your feed isnt full of the same Pin repeatedly. Tailwind interval pinning helps you do this quickly and easily.
When Pinning to the first board, consider Pinning related content around the same time. This is called board co-occurrence.
More Information On Emerging Trends
- Babies: Theres been a historical surge in boards created for baby products in the past six months. The number Pinterest boards with titles containing baby products have grown 78x.
- Home Improvement: Newly created boards for home improvement projects are up, including homeschool room design , furniture projects , and small home gyms .
- At-home workouts: Newly created health and wellness boards are up, with titles such as workout videos , gym workout for beginners , and grounding exercises .
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Saving Pins To A Board
Post Multiple Times A Day And Follow A Schedule
Make a routine to publish posts multiple times a day. The best way to do this is to make a Pinterest content calendar and follow your schedule to maintain consistency.
But being consistent can be hard for you if youre using manual methods.
Wondering how you can easily follow your schedule?
Go ahead of the calendar and start making content before the publication date and start scheduling your posts using pin scheduler tools. Scheduling tools are gaming chaining and help you to maintain your consistency by automating publishing your content.
If you are in a niche where you have to create seasonal content and holiday or event matters a lot for you, then a pin scheduler can do a lot for you. Usually, brands start posting seasonal content before 30-45 days of the event or holiday to grab the attention of users.
So, plan your content early, use a scheduler to easily schedule and publish your special seasonal content.
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Killer Strategies For Finding The Perfect Group Boards
1. Search for influencers in your niche to find out what group boards they’ve joined
Lets use an example from one of our own Brilliant Business Moms who sells a physical product that reaches a niche market. EllyandGrace sells fun, hip, Christian-themed shirts to women.
She has boards not only for clothing but also for the Christian life. She could find other pinners in her niche with bigger audiences and check out the group boards they belong to.
One of our own Brilliant Pinning students, Brittany of Equipping Godly Women, has done an amazing job on her . When we hop on over to Brittanys profile, there are tons of fabulous group boards right in EllyandGraces nicheall she has to do is ask the owners if she can contribute!
*Tip: You can spot a group board by the circle with three profiles. The profile on the left is theowner.
Once youre logged into Pinterest, click Analytics in the upper left, then People You Reach, then Interests. Toggle to Your Followers not All Audiences. Then scroll down to see Brands: Businesses Your Followers Engage.
Some of your results may be big companies, but most should be other people in your corner of the market who pin the same types of content you do.
Ellen on our team sells simple, printable crafts that are great for moms and teachers. It’s easy to see that represented in the businesses her followers engage.
3. Create some yourself
Dont Get Clever With Your Board Names
Use your best keyword phrases! That way, interested people can find your boards via search engines .
Here you can see that my social media marketing tips board is 4th on the 2nd page of Google results.
The maximum allowed characters is 50, but they might not all show on your profile.
While its nice to have neat, tidy names that fit in the display area, its not required. Go with what best describes the board.
For example, Social Media Scheduling Tools & Tips doesnt all fit on the profile view of the board. But that tips keyword is still there for SEO purposes!
If someone should search Social Media Scheduling Tips this board would be more likely to surface due to that.
Dont concoct a name thats cute and unique. Use phrases Pinners are actually searching for!
From the top right bar, click the magnifying glass icon.
A search panel will pop up. Start typing! Take note of the phrases that appear.
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What Are Group Boards
A group board on Pinterest is owned by one person who adds other pinners who can then contribute pins to that board. Simply put, it’s a collaborative board. You can request to join a group board by contacting the owner, but they have to invite you to become a collaborator before you can pin to that board.
The power of group boards is incredible: you pin your content to the board and anyone who follows the board can potentially see it. That would be the owners audience and any of the other collaborators audiencesanyone who follows that board! Its essentially free access to others pinners audiences, which can result in repins and new followers .
Follow Group Boards And Their Owners
Run through your list of group boards, visit the first board you want to join and follow it. If it is no longer accepting contributors, you can unfollow the board and remove it from your list.
Once youve followed the group board that you would like to join, click over to the board owners profile and follow him/her as well. If you do not follow the board and board owner, she/he will not be able to invite you to join the board and be a contributor.
What Url Do I Use
The easiest thing is to go to the board youre interested in and copy the URL from your browser address bar. Then copy it into the field above and press the button.
It also works when entering the address of your account page the one with all of your boards listed but will only return the ID of the first board. If getting all of the IDs is something that would be useful, let me know in the comments. Its probably something that could be added.
Its Time To Celebrate
One of the best parts of Pinterest as a company is that they listen to their users. Imagine that a company that listens to its customers!!! What a neat idea, huh?
Over the past few months Pinterest has rolled out some really helpful features such as send a pin and duplicate pin notification. All because of feedback they received from the Pinterest community. Now, the feature that everyone has been waiting for is here, you can now search your pins!!!
To show you how easy it is to search for your pins and to give to a you a special tip, I made a quick video. If you think others would find it helpful, please share it using one of the buttons below. Thanks!
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Etsy Wedding Shops For Sellers And Buyers
Wedding related Etsy stores have found their board. While a large majority of the pins tend to relate to jewelry, this board captures all the items that Etsy sellers create specifically for weddings. To join up, follow the creator Chicago Landia then contact them through their Etsy page.
Heres the vibrant Etsy Wedding Shops Group Board.
Checking Your Urls In Google Analytics
Once you have let your pins run for a little bit you can go into Google Analytics and check your pins to see which boards work the best.
Go to Campaigns > All Campaigns > Your Campaign
I labeled my campaign pintastic-920 so I could know it was that campaign and what month I pinned the pins in.
This is the first few days of my marketing site running. So I can see I got:
- 26 Repin medium sized pins
- 22 Video pins on my marketing artfully board
- 5 Using the Tailwind creator templates and pinning right from within Tailwind
My Artsy Fartsy site gets much more traffic to different boards so I wanted to show you those and how I can tell which boards are working!
So here is what this means to me
- Best board Alzheimer and Dementia with a video pin
- Video overall are doing good
- My Menopause board did good with a video
- The Junk Journal board did good with a video
That is a LOT more than I ever knew. I know that medium and tall pins are doing better, video the best overall. My Artsy Fartsy, Junk Journal, Alzheimers and Menopause boards are good.
But then I can drill down one more level and see which posts they like the best!
In Secondary Dimension type in Landing Page.
Okay, once you drill down into each separate one you can see all over the board videos do at least a little well on my artsy fartsy board, no matter the content.
You would go into each of your types of pins and see which types of pins do the best on which boards!
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