New Ways To Control The Ideas You See In Your Home Feed
Today, were making it easier than ever to control the recommendations you see in your home feed with a new home feed tuner and;Pin-level controls. Now you can easily see the boards, topics, followed accounts and recent history that contribute to your recommendations and make tweaks so your feed stays relevant and inspiring.;
Home feed tuner
Starting today, youll have one easy, comprehensive view of what contributes to the recommendations you see in your home feed. From here, you can toggle each input on or off to decide whether it should continue to inform what you see on your home feed. Flip on if you want to see more ideas, flip off if youd rather not, whether because the content is sensitive or irrelevant.
With this update, youll also have the option to receive recommendations for your secret boards, which were previously excluded from your recommendations. Dont worry – secret boards will still remain hidden from your profile . However, you now have the option to turn on recommendations if you want to see more about those topics like a surprise birthday party or board of gift ideas in your feed.
To get to the home feed tuner:;
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On desktop, click the … button and select Tune your home feed or visit;
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On Android, visit the settings icon on your profile page, then select Home Feed.;
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On iOS, go to your profile settings, then Account Settings, and select Home Feed.
New Pin-level controls
Quote from Omar Seyal, Head of Pinner Products;
The Art Of The Pin: When And How To Save Images
Heres a list of quick tips to get you started!
First five Pins each day are prioritized for distribution
Its also a good idea to save Pins regularly, rather than all at once. In other words, consistent, daily activity is much better than a once-a-week or once-a-day flurry of Pins.
By using a tool like , were able to schedule content out days, weeks, and even months in advance. This allows us to keep a consistent stream of Pins flowing to our boards without spamming our followers or missing out on positive Pinterest algorithm benefits.
Always include links
That means ensuring that your content includes a relevant link to the original source every single time even if the link does not lead to your own website.
*Note: Pinterest does not distribute Pins with broken links.
Lean into trends
Start saving Pins about upcoming trends, seasonal events, or holidays around 45 days in advance. Then keep adding more ideas daily and maintain a steady pace of content.
For example, Cristin Cooper // The Southern Style Guide shared a variety of birthday party themed Pins leading up to the summer season here in the United States:
Linking multiple Pins to the same destination
When doing so, just make sure to add specific descriptions for each Pin. This will greatly help to improve your SEO.
Save to the most relevant board first
In other words, make sure the Pin and board are a perfect match.
Select A Feature Board For The Top Of Your Profile
These pins are not clickable, and its purely for aesthetic purposes.
To make your account look more professional and on-brand, select a specific board where you only upload on brand pins. A brand board would be the best option here. However, you can also use your best of board if your pins are consistent.
To select a feature board, follow these steps:
Refresh your profile and you should see the new board featured at the top of your profile.
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What Is The Difference Between Archiving Pins/boards And Deleting Pins/boards
There is a major difference between archiving Pins/Boards and deleting them. If you want to get rid of a Pin/Board and it is unnecessary for you, then delete it and leave its sight forever. If you delete it, you will never find it again and lose it forever. However, archiving the Pins/Boards is a little different.
However, if you do not want to clear them out completely, you can archive them. Archiving a board means you can have a look at it whenever you can. To find the archived boards, you have to go to your account and see them at the bottom. An important thing to be considered is that you cannot save any more pins on the board that you have archived and will not be displayed on the public profile.
Hide Your Boards And Pins From Google Search Results
Did you know that your Pinterest pins and boards can show up in Google search results? If you’d rather keep your indoor garden inspiration to yourself, go to your profile > tap the gear icon>Account settings> and switch Search privacy from “no” to yes”.
Because it can take several weeks for search engines to remove your pins from search results, you can go to this page to speed up the process.
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Users Can Remove Content They Don’t Wish To Continue Editing
May 19, 2021
Pinterests Idea Pins feature allows creators with business accounts to share multiple photos, videos and more in a single Pin. Each Idea Pin can have up to 20 pages, and these pages can be edited separately with a variety of embellishments, such as stickers and text. If you need to take a break from editing an Idea Pin before sharing it, you can save it as a draft. If you later decide you dont want to share an Idea Pin youve saved as a draft, our guide will show you how to delete it.
Navigate To Tune Your Home Feed
The first step is to navigate to Tune your home feed.
Firstly, and log in to your account if you havent already.
Once youre logged in, youll see a dropdown arrow on the top navigation bar.
The dropdown arrow is located next to your profile picture.
on the top navigation bar.
After youve clicked on the dropdown arrow, a navigation menu will open.
The navigation menu contains multiple options.
This includes Settings, Tune your home feed, Install the Windows app, and others.
to go to the Tune your home feed page.
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The Art Of The Pin: Title Description And Hashtags
Provide helpful, detailed descriptions
It probably goes without saying, but Pins with descriptions drive more clicks to your site than those without.
Use solid, well-researched keywords
One of the keys for ensuring that your Pins remain discoverable over a long period of time is to think of the Pinners mindset when they are looking for content like yours and then incorporate those keywords directly into the title and description.
For example, if youre a DIY blogger with great summer drink recipes, use words like summer, drinks, non-alcoholic, and recipe in the title and description.
Or, if youre a financial services company trying to reach new home buyers, try home purchase and financial help.
Pro Tip: The Pinterest Search function can help you find new keywords. If your Pin is a roast chicken recipe, for example, search for roast chicken on Pinterest. Youll see suggested searches for roast chicken whole and roast chicken oven, and search guides like simple or cast iron.
All of these are great keywords you can add to your description when appropriate!
Add up to 20 relevant hashtags
Yes, its true!
Pro Tip: Hashtags should act as broad search terms, not niche humor .
Utilize video Pins to bring your ideas to life
Video content on Pinterest can be an incredible way to bring your ideas to life with motion and sound.
Find The Source Of A Pin Without A Link By Searching For The Picture On Google Image Search
Install the Chrome extension Pin Search. If you want to look up the source for an unlinked pin, click on the new Search button that will appear when you hover over the image in your feed.
If you don’t have Chrome, go to Google image search >Search by image> upload the photo or paste the image URL. The correct source link will typically show up as the top search result!
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Try Different Pin Formats
Mix it up! Pin a video encouraging Pinners to shop at your e-commerce store or try adding multiple photos to a Pin to create a carousel.
For example, Nike uses video to promote its products:
And carousels to show a variety of products in one Pin:
But even though 80% of Pinners discover a new brand or product on Pinterest, think beyond shopping and explicitly promoting your brand.
For example, Nespresso pins step-by-step content to engage Pinners with its brand:
Include Keywords And A Call To Action In Your Profile Description
To further increase your reach, include RELEVANT keywords in your description. Dont spam a bunch of nonsensical, unrelated search terms, and use proper full sentences in your profile description.
Include a call to action to get users to visit your website when they view your profile. You can mention a freebie, or simply tell them about the value they will receive by visiting your website.
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Recommended By Our Editors
These new features follow a number of other recent Pinterest changes, including a rebrand of the “Pin it” button, and new artificial intelligence-powered shopping tools. Pinterest is also working on a native video player so people will be able to more seamlessly watch and save videos on the service.
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Let Us Have A Look At Features Of Socinator:
If you want to know more about Socinator, do install it and enjoy all its features and make your work easier because it is a social media management tool that not only manages Pinterest but also manages most of the social media platforms like Facebook, Instagram, Twitter, etc.
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Hide Your Profile From Search Engines
The default setting allows search engines such as Google to find your Pinterest content and display it in their search results.; You can change this setting from your profile page by clicking on the Settings link .; The first part of the page is Account Basics. Change the Search Privacy toggle from No to Yes.; You may get a prompt that Itll take several weeks for search engines to remove your profile from search results. You can speed up the process with Google using their online tool.
Add An Applicable Location
Let your users know where you are. This is especially useful if you have a physical location or are running a service-based business. I.e. Wedding Photographers, Interior Decorators, Dog trainers, etc.
This is also useful for purely online based users, such as bloggers, as you can find physical networking opportunities more easily .
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Clean Up Tip : Update Your Boards
Create boards that are about what you know can help your customer. Boards are like categories from your blog or business. Also, only create boards you can fill with quality pins. Its better to have 10-15 boards with a lot of good pins than 30 boards with just a few pins in each.
Use keywords in your board titles. You can type the board name in the search bar and see if suggestions come up. Its a good idea to go for longer keywords instead of one-word keywords.
For example, I have a board called Creative Business Tips. This is a more narrow niche than if I simply called the board Business. Unless you have millions of followers and a hugely successful brand, being more specific in your board titles and descriptions is a better strategy.
Select Up To Five Showcase Boards
These boards appear as a carousel at the top of your profile, which makes it a great place for your best of board and some of your other most relevant boards.
Heres how to select your showcase boards:
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Rearrange Pins Within A Board To Highlight Best Pins
You can also rearrange the order in which pins appear on your boards. This can be a great advantage if you are for example using affiliate pins you want to appear on top of a board or if you have certain really successful pins.;
Simply press Organize once you are within a specific board and you can now move by drag and drop, copy or delete pins.;
I recommend this strategy especially for boards with a ton of pins. You may have been pinning to this board for a long time but because the board is ordered chronologically you are just showing the latest pins instead of the most successful or helpful pins first.;
Experiment With Your Pin Visual Style
Part of your master plan for creating beautiful pins is designing a brand that people love and gravitate towards.
The reason being, most people wont see all your Pins side by side constantly. So, you can feel free to experiment with color palettes and font styles to find out what Pinterest users in your niche like to see!
One thing you should always do, however, is so people can recognize your Pins in their feed.
And dont forget to design your Pins to be mobile-friendly!
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Add Relevant Boards To Your Account
As youve converted your personal account into a business account, you wont have quite as many relevant as you should.
I recommend at least 20 relevant boards.
Relevant boards are related to your niche, your brand, or your business.
For example, if you have a wedding photography business based in Paris, France, then boards relating to weddings, Paris, beautiful locations in and around Paris, Proposal shoots, flower arrangements, etc. would all be relevant as these can draw in your target audience .
Boards And Board Types
Boards
Think of Pinterest boards as digital mood boards. Use boards to save, collect and organize your Pins. Many use boards to group Pins according to a certain theme or topic. For example, you might create a board around the planning of a product launch event, for seasonal content, or for wedding inspiration.
Group boards
Group boards are the same as regular boards, except more than one person can add content. This format is ideal for marketers looking to share ideas or plans with their team, as anyone can contribute.
Secret boards
A secret board can only be seen by its creator and invited collaborators. When you create one, youll see a lock symbol beside the board name. These are useful for planning you dont want to be public secret boards wont appear in the home feed, in search, or anywhere publicly on Pinterest.
Protected boards
Similar to secret boards, protected boards live at the bottom of your Pinterest profile and only you can see them. However, the Pins on these protected boards can be seen across Pinterest if a Pinner has a direct link.
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Follow Pinners And Boards In Your Niche
In order to find great pins to share, follow pinners and boards in your niche that post high-quality pins.
Your feed should now populate with relevant pins from your niche and youll be able to repin them to your new boards and start increasing your reach.
And by repinning others content, you could also get onto their radar for future networking and youll be providing your audience with value through great pins.
Clean Up Tip : Update Your Pin Titles
Updating your pin titles is not a tip every expert agrees with. If you have loads of old pins that either has no titles or wacky titles, you have to make a judgement call whether you want to spend the time itll take to change every single pin or maybe just some of them.
I have loads of old pins with no or wacky titles and Im going through them. Some I change, some I leave and some I delete. Ive decided to invest the time it takes as an experiment.
On the image above, How to simplify your life is the pin title. Under that is the pin description, which you want to be normal talk, conversational even, and with keywords. Not just stuffed with only keywords. Describe what the pin is about.
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Carefully Plan Your Boards
As , your brands boards can help reach new Pinners interested in specific topics or learning specific things.
For example, Oreos boards include Pins with inspiration for upcoming seasonal holidays like its Spooky Sweet Halloween board and Holidays with Oreo board as well as recipe ideas, like its Oreo Cupcakes and Oreo Cookie Balls board.
In other words, the brand skillfully mixes useful, engaging and inspiring content boards with boards that are more promotional:
And Aveeno has boards for their own products, like Aveeno Body and Sun Care boards:
But the brand also has other boards, like the Earth Day board that includes Pins indirectly showcasing the brand while showing an understanding of what their audience values and supports.