Whats Trending On Twitter
Trending topics are those topics being discussed more than others. As , Twitter Trends are automatically generated by an algorithm that attempts to identify topics that are being talked about more right now than they were previously. The Trends list is designed to help people discover the most breaking breaking news from across the world, in real-time. The Trends list captures the hottest emerging topics, not just what.s most popular.
How To Do Hashtag Analysis
If you include hashtags in your social media content, you’ll increase the reach and engagement of your social posts. Why? Because social media users search for relevant content by using hashtags. Each of the hashtag tracking tools I’ve listed below, explains how to use each tool for hashtag analysis. For instance, how to analyze hashtags on Twitter, how to analyze trends on Twitter, etc.
How To Go Back Years On Twitter
Tweet Binder reports offer a wide range of statistics that will help during the analysis of any Twitter marketing campaign. Now we will be talking about the pure historical Twitter reports, those who can go back years and years in time. We do not only provide the number of tweets and its classification but also the number of potential Twitter impressions, potential reach and even a resume of the original content shared. To analyze the users that have participated we offer more than 10 rankings of users such as most active, most popular, top engager or top photographers. These come in very handy to detect top twitter accounts that participated in the campaign.
Along with the general statistics, we also provide the economic value of the hashtag or term analyze. This metric stands for the amount of money we would have had to pay in the market in order to get the number of tweets and Twitter impressions we got. This is a very relevant metric as it can help to see if the campaign has been profitable or not. There is a lot to write about the economic value and we have dedicated several posts to this metric.
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Find Popular Twitter Hashtags With Keyword Tool
hashtags are a great way to be discovered on Twitter. Hashtags increase your visibility on Twitter and make it easier for users to find you.
When there is a keyword or hashtag that is frequently posted on Twitter timelines in a short timespan, the platform algorithm will interpret it as trending on Twitter. This is also another way for users to keep up-to-date with the latest hot topics that are being talked about on the web.
Twitter’s trending topic page only displays a limited number of trending hashtags, while using Twitter advanced search to find hashtags manually can take a long time.
Keyword Tool for Twitter is your best alternative solution to search and generate thousands of Twitter hashtags within seconds. Read on to find out how to amplify your tweets and reach millions of people on Twitter.
Follow Your Favorite Hashtags
If you have discovered a hashtag that is relevant to your content, try following it and seeing top posts once people share them. Looking up certain hashtags is going to help you develop new ideas and come up with even more tags that go along with the original.
All of the content that you put up that uses these hashtags will be pushed onto these hashtag pages, so you can easily follow other hashtags, and look at the top posts that fall into these categories.
Checking top posts can help you get new ideas for your hashtags and engaging with these posts can actually bring people over to your page.
Just make sure that the selection of hashtags you are including on your posts are relevant and directly reflect what your post is about. We dont suggest that you create a crowded post that has a lot of hashtags.
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Unique And Powerful Tools
Create stunning visualisations to display data in a range of unique and engaging ways. Highlight the spread of a topic across the country, or across the globe. Show how multiple topics unfold over time.
Stay up to date with proactive email and Slack based alerts for any topic so you know when something happens on Twitter.
The original ‘Trends Map’. Explore the trends happening now using our interactive map view in any part of the world
Why Hashtags Are Important
Hashtags are basically the sorting mechanism for any social network out there, like Twitter, Facebook, or Instagram. Whats interesting is that hashtags dont really have too much of an impact on Facebook these days they are more relevant to networks like Instagram and Twitter.
Hashtags determine the social media reach of your content, and how discoverable that content is. They connect categories to your posts, which helps you to reach a wider audience.
Most social networks these days like Instagram and Twitter have millions of people posting new content every day. This makes it really difficult for most people to connect their content with the right people.
Hashtags make your content a lot more discoverable, especially by people who are actually going to be interested in your niche and industry. This is why hashtags are considered the most efficient tool if you are wanting to grow your social media network successfully.
On a fundamental level, hashtags are used to categorize your content more efficiently. They link you directly with your target audience and help your target audience find you as well, which is exactly what you need to do well with your social media profiles.
On social media networks like Instagram, you are allowed 30 hashtags in your caption. You need to be smart with the words that you choose to include, because you dont want to go over this number, but you also dont want to include too few as well.
How Many Twitter Impressions Is Good
Thats a great question but lets say a BIG It depends. The best way to know if the number of impressions you got is good or bad is to compare it with other hashtags. There is no number that indicates good or bad. However we can set a range for tweets impressions and hashtag impressions
- Tweet Impressions: if you get more than 20% impressions over your followers that will be good. This number usually changes, but 20% would be great. It means that at least 20% of your followers saw the tweet. If doesnt necessarily have to be your followers anyway.
Are All Trending Hashtags Good For Your Business
With trending hashtags in mind, are all of them good for your business? There is a relatively short list of popular and trending hashtags that users make the most of all around the world.
Influencers on Twitter and Instagram make the most of these hashtags because they help them build their audience. For example, using the #likeforlike hashtag is a popular way to encourage people to like your content. The most popular hashtag on Instagram is #love.
When you use popular and trending hashtags on social media networks, this allows your posts to appear in places where there are millions of people that could potentially be interacting with your content. However, there are some aspects of trending hashtags that you need to be aware of if you choose to use them.
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What Are The Popular Twitter Hashtags
Studies have shown that tweets which include hashtags are 33% more likely to be retweeted than those without them. But which specific hashtags are most likely to help you gain traction on the platform?
- According to research by Hubspot, the most used and popular hashtags tend to be very general and can be used by most brands. They include:
What You Cant Do Without A Twitter Account
As discussed in the section above, you can very well check out the news and gossip pieces on Twitter through the explore page. You can also look for profiles and view their Tweets. However, thats pretty much all you can do without creating a Twitter account. Below are the top three things that you cannot:
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Pay For Promoted Tweets
One potential seed you can do to help get a trending topic off the ground is pay to promote a few of your tweets. Make more than one and promote them to different audiences, to reach the maximum number of people you can in as short a time as possible. These ad campaigns will run for a few hours or a day at the most, so they wont cost too much, and since youre looking for broad targeting, you dont have to pay a ton for them. Its one case where you go against much of the usual PPC narrative just to get exposure, and it works.
Look On The Explore Page On Instagram
If Instagram is one of your main social networks that you use for your brand, then you will be well aware of the Explore Page.
The Explore Page is where a collection of posts are generated by what you have previously liked and interacted with. Believe it or not, this is a great place to get hashtag suggestions, so that you can keep your content connected with your target audience.
The best part about the Explore Page is that you can access it both on desktop and mobile. The first thing that you will want to do is scroll down until you see posts that are relevant to what youre trying to post yourself.
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What Is A Hashtag
Hashtags originated on Twitter in 2007, but nowadays they’re used on other social media platforms, especially Instagram, as well as TV and Video campaigns.
A hashtag comprises two parts: the hash symbol – # – sometimes called the pound symbol in the US – immediately followed by a keyword or phrase. For example, putting the # symbol in front of the words ‘World Cup’ makes it a hashtag: #WorldCup.
Personalize Your Trends Page
Twitter lets you personalize the trending topics you see based on certain factors.
These include geographic preferences so that you only see location-based trends depending on where you are. Here you can also choose a specific region that you want to see trending topics from.
You can also decide if you want Twitter to personalize trends further based on your interests, rather than just showing your trends based on your location.
To personalize the trending topics Twitter shows you, simply follow the steps below.
On the desktop app:
On the mobile app:
From these pages, you can tailor your preferences to reflect the kind of content you want to see on your Trends page based on where you are and the areas you want to keep an eye on.
Make sure you have both Location and Personalization selected in this section so Twitter knows to show you trends based on these selections.
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How To Increase Your Twitter Impressions
Good question! As we always say, you must provide value and good content. Impressions usually come with new followers and to get new followers you must provide value. Also, measure your hashtags impressions and compare them with your competitors. As you may already know Tweet Binder offers complete reports to analyze Twitter. Dont worry, we are not trying to sell you anything, Tweet Binder gives you the impressions for FREE. Twitter reach and impressions are statistics that we offer for free.
Twitter Old Tweets How To Find Old Tweets
Old tweets are sometimes a true gold mine for marketers , to learn how to find old tweets is an obligated task nowadays. Years ago Twitter let everyone search its old tweets archive, so you can access those old tweets easily and free. You can use Tweet Binder or Twitter itself. To access those old tweets you must use the Twitter advanced commands UNTIL and SINCE in the Twitter search box and the format will be YYYY-MM-DD
- Use UNTIL to filter tweets ending in one specific date, for example: until:2011-08-20
- Use SINCE to filter tweets starting in one specific date, for example: since:2016-02-19
You can combine both to find old tweets from a specific date. If wed like to see tweets from Barack Obamas re-election day for example, we will look for the hashtag #Obama2012 on the 20th of January 2012:
#Obama2012 since:2012-01-20 until:2012-02-21
Thats the way to learn how to find old tweets. If you want to analyze or download all those old tweets you would need a Tweet Binder plan or a Twitter historical report. You can even search the most retweeted tweet. In fact, anything can be tracked with Tweet Binder.
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Respond To Replies With Value
Remember when youre responding to the answers people leave, to respond with value of your own. Actually take the time to talk to them, rather than just thanking them for participating.
Tweets that just thank a user for their contribution, or use a single emoji reply, or something similar, are just going to be filtered for being low content or basically blank. You probably wont be punished for them, but it wont do your trend any good and is a waste of an opportunity.
How To View Twitter Without Account
is arguably the finest source of chaotic information on the planet. If you know where to look, you can very easily get access to the latest news and gossips, pretty much ahead of the curve. Else, you might find yourself spiraling down into a pit of misinformation. Not only is that a futile practice but it also takes a juicy chunk off your precious time.
The safest course of action is to stay away from Twitter and similar services of course, but its hardly a feasible choice for most of us. So, today, well take a look at the next best option tell you whether its possible to view Twitter and access its goodness without an account.
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Entice Influencers To Use The Same Tag
If you can produce some kind of blog or infographic content for your hashtag, its a good start. If you can then somehow tie in another high profile user or two into it, like citing their data or referencing a quote from them in the post, its even better. This is the basics of infographic marketing, but you can leverage it into a boost for your trend. Post the content on Twitter with the hashtag and @ the influencer. Get them to share it or retweet it with their own use of the tag.
If you have any industry partners, you can do the same thing there. Get those partners to help you trend, and promise to help them if they have a similar outreach effort later.
Build Your Audience Every Day
After all, you cant get your hashtag trending without your audience.
Within a week or two after launching your hashtag, you may see some natural and organic conversations taking place. Be as responsive as you can. When it comes to social media no one likes to wait.
Check this tweet by the #tedxgateway team during their pre-event hashtag promotion. They thanked every key individual who tweeted about them.
Include your hashtag in your updates or replies and encourage your audience to do the same. Ideally, you can also introduce speakers and key participants as well. They can also tweet about the event to add value to your hashtag. For instance, you can see how smartly Manish as introduced a speaker.
You can also use polls, contests, giveaways, or post interesting tweets and questions to increase engagement every now and then. It can be similar to this poll, conducted by The Huffington Post.
At this stage, some paid promotions can also improve the overall reach of your hashtag drastically. Hire social media marketers or freelancers to tweet about your event with a great following. Give them a feasible target to increase the organic reach and impression of your hashtag. You can further use a hashtag tracking tool to measure your progress.
This is where most of the markets become stagnant. After attaining an abundant audience, come up with a way to attain an organic conversation to get your hashtag trending. This cant be done without creating a buzz around your event.
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Twitter Hashtags: How To Find And Use The Right Hashtags
- Copy Link
If youre not yet using Twitter hashtags to their fullest potential, you could be missing out on a lot of prospective impressions and engagement. In other words, it could be a missed opportunity to attract a relevant audience on the platform. So even if you know what to Tweet, you might not get optimum visibility for your Tweets without the right hashtags.
This guide will explain how and why Twitter hashtags matter for your brand, how to find popular and relevant hashtags and when to use them for marketing. Lets get started.